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Parfums Christian Dior Launches Sustainability Program

'Beauty as a Legacy 2030' builds on existing efforts.

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By: TOM BRANNA

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Parfums Christian Dior has unveiled its sustainability strategy. “Beauty as a Legacy” is a five-pillar plan designed to reduce Parfums Christian Dior’s impact on the planet and communities by 2030. The plan is centered around flowers—the key element of every Parfums Christian Dior fragrance creation. The Beauty as a Legacy program revolves around: • Regenerative cultivation, • Cultural responsibility, • Responsible beauty, • Eco-design and • Climate preservation. The plan lays the g...

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